Are You Crossing That Fine Line from Self-Marketing to Bragging
Are You Crossing That Fine Line from Self-Marketing to Bragging

Written by Katy Goshtasbi

Posted on: July 26, 2021

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Self-Marketing, Are You Crossing That Fine Line from Self-Marketing to Bragging, image of a woman walking across the street

I’ve been thinking a lot lately about the idea of how to go out “there” and develop new business and/or develop your career.

Here’s the obstacle most of you share with me….

You don’t want to be overly aggressive and bother people.

Makes good sense to me. None of us want to bother someone else. The goal is to support and help your audience, of course.

There definitely is a fine line between being (seen as) too aggressive or bragging AND being too humble, and not self-marketing and hiding in the shadows of your strengths and greatness as a brand. Neither works to help you meet your goals. Neither works to establish likeability or any degree of loyalty with your audience.

How do you know when you’ve crossed that fine line, though…..?

It’s been years since my self-confidence lows have really been an issue for me. But no one is immune from the overbearing ego that tells us we are not good enough, when really we are and should be sharing our greatness with others. Not even me….

I tend to know I’ve crossed that line (in a good way) when it’s not just the fear of being successful or just getting over my self-confidence lows. If I feel happy knowing that I’m going to support someone and really bring them value, then I’ve hit that sweet spot.

What about you?

Comment below and share your thoughts with me about this topic. That’s how we learn and support one another. I read ALL your responses myself.

Here’s to harmonizing that fine line.

PS: Thanks in advance for commenting and sharing your thoughts on when you feel you’ve crossed the line into bragging vs. truly being of service and making sure your audience hears how great you are/how much you can help them. I can’t wait to hear from you so together we can help others learn, too!

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