Katy’s Books

Personal Branding 101 is an inspiring exploration of who YOU are as a brand. No matter who you are, you’re always selling yourself, even if you aren’t a salesperson. What makes you unique is your most important “selling point” in both your personal and professional lives. In this book, I share the pillars of identifying, developing and utilizing a personal brand that resonates with who you truly are—for profit and purpose.

With over 1.2 million licensed attorneys in the United States, how do lawyers stand out from their fellow practitioners and get jobs, promotions, clients, and referrals? In just one hour, I’ll teach you how to discover your personal brand and use it as a marketing tool. You’ll learn how to improve your visual brand by making simple yet impactful changes, create effective marketing materials, and network successfully.

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