When I lived and practiced law in Washington, DC, I hardly knew what the word, “networking” even meant. Looking back though, I was constantly networking. I was showing up 3-4 nights a week at various events and parties on and off The Hill. We used to do so much networking that by the time the weekends rolled around, I was exhausted. However, it never felt like networking. It doesn’t matter the industry, in my expertise, the rules of networking are all the same. Let’s discuss the do’s and don’ts of networking in the music industry.
People hear the word “networking” and the same thing always happens. Most people cringe at the thought of making small talk and having to walk around and meet new people. The rest wonder what’s the best way to “sell themselves” and kiss up to the right people in order to climb the ranks.
It’s the same problem in the music industry. My artist clients are always wondering what they are supposed to do and not do to network in the music industry.
Let me make it really simple- it’s all about human psychology combined with what your mother and/or Miss Manners taught you.
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