branding

Effective Personal Branding and Customer Service- Southwest Airlines Case Study

I was recently with a client of mine who travels  a lot for work.  We were talking about her favorite…

13 years ago

Communicating With Aggressive Customers

As a business owner or employee, we all have this problem sooner or later: a customer becomes aggressive, and even…

14 years ago

What We Can All Learn From “The Oprah Personal Brand”

When you stop and think of celebrities, you really get that their personal brand is what they have to promote. …

14 years ago

Personal Branding Case Study: Ben & Jerry’s Ice Cream

A few weeks ago I was watching a biography on the founders of the successful ice cream brand, Ben &…

14 years ago

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